Giving back is a core part of who we are at The James Brand. For the past eight years, our Make It Better program has supported the communities we’re connected to—whether it’s raising funds to help kids get their first skateboard or surfboard, or helping Kahuku Elementary hire a full-time art teacher. We let our community guide us, and we show up where we’re needed most. We believe that real-world, analog experiences have the power to shape lives and strengthen communities—and it’s part of our mission to help make those moments possible. You can explore some of our past Make It Better campaigns below.

  • Arto Asaari giving a large check to the Kahuku Elementary Art Program.
    Supporting Education & Art

    For our 7th annual Make It Better campaign, we asked Arto Saari where he would like to make a change.

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  • Professional snowboarder Jill Perkins carving through powder
    Protect Our Winters

    They give a national voice to the outdoor sports community, fighting for the stability of our environment, jobs, and economy.

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  • A group of kids with skateboards they are donating for Giving Tuesday.
    Boards 4 Buddies

    Zach Miller and his friends know this, and they live their lives accordingly. That's why they support Boards 4 Buddies.

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